U.S.-based AI discoverability agency
Get discovered.
Become
the answer.
Your next customer is asking a question.
Make your business easier to find, understand and choose.
We connect SEO, AEO and GEO to strengthen your presence across Google, AI-powered search and local discovery.

Technical clarity. Useful answers. Credible authority.
Rooted in
real business.
- Parkway Toyotaof Boston
- Mercedes-Benzof Massapequa
- MINIof Freeport
- Boston BrownstonesRealty
01 / Connected by design
Discovery has changed.
Strong foundations still matter.
Search results, local recommendations and AI answers draw on the information available about your business. We make that information clearer, more useful and better connected.
Explore your discoverability foundations
Three connected disciplines. One clearer business presence.
Make your expertise easier to discover.
Search engine optimization improves how your website can be found and understood. We connect technical accessibility, clear service pages and consistent local business information.
- Crawlability, page structure and internal links
- Useful service and location content
- Accurate Google Business Profile information
Turn real questions into useful answers.
Answer engine optimization focuses your content on what customers need to know. Clear explanations, thoughtful structure and evidence help people understand your expertise.
- Customer questions matched to meaningful pages
- Direct answers supported by specific details
- Clear headings, context and relevant internal links
See how your business appears in AI answers.
Generative engine optimization connects accurate business information, useful content and supporting evidence with a review of selected AI responses. The findings guide the next round of work.
- Defined customer prompts and selected platforms
- Recorded mentions, citations and response context
- Priorities informed by observed visibility gaps
02 / Evidence over promises
Client results.
With the context that matters.
Different businesses. Different visibility challenges. See the reported results and the work behind them.
Featured client result · Boston, MA
Parkway Honda Boston
John is easy to reach, stays on top of things, and takes the time to explain what we’re doing and why.
Xeno S.
Parkway Honda
100%
Reported tracking visibility
August 28, 2026 · Selected Semrush report view
Automotive / Boston, MA
Parkway Toyota
of Boston
+10%
AI visibility growth
During the first 30 days of the campaign.
Local relevance, dealership content, answer-focused FAQs and entity signals for competitive Boston searches.
Automotive / Long Island, NY
Mercedes-Benz
of Massapequa
78.17%
Peak tracked AI visibility
Across monitored, high-intent automotive searches.
Local authority, service-focused content and dealership entity signals across sales and service journeys.
Real estate / Boston, MA
Boston Brownstones
Realty
+2.47%
Search visibility growth
During a 30-day reporting period.
Neighborhood content, structured FAQs and authority pages built around buyer and seller questions.
Source: the agency’s published client case studies. AI visibility and organic search visibility are distinct measures. Results reflect the tracked searches and stated reporting periods; they are not revenue results or the percentage of all AI answers. Results vary by market, implementation and campaign duration.
03 / A practical path forward
Find the gaps.
Build the roots.
Grow with purpose.
Every business starts somewhere different. We focus the work on your market, your customers and the questions that matter.
01
Understand your presence
Review the website, business information, local search foundations and selected AI responses.
02
Prioritize what matters
Turn visibility gaps into a practical plan based on business goals and customer intent.
03
Improve the foundations
Connect technical improvements, useful content and consistent authority signals.
04
Review and refine
Keep the prompts, reporting context and search metrics clear as you evaluate what changes.
04 / The people behind the work
A clearer presence
starts with a
clear point of view.
The Digital Roots Agency is a U.S.-based, founder-led agency. John Vitello leads an approach that connects search, useful answers and business authority.
“
I have received calls from people who found me online through a simple Google search or by using ChatGPT for a real estate agent in Boston.
Annie Youssoufian
Broker/Owner, Boston Brownstones Realty
From the published client case study
Do AEO and GEO replace SEO?
They build on it. A discoverable website, helpful content and a clear business identity remain important when customers use traditional search or AI-powered tools. We connect these disciplines around the same business goals.
How is AI visibility measured?
A visibility review tests a defined set of customer prompts on selected platforms and records mentions or citations. The prompts, dates, market and scoring method determine what that snapshot can tell you. It is separate from organic search rankings or revenue measurement.
Does the free assessment measure live AI mentions?
The free assessment is a self-reported readiness questionnaire. Your answers help identify potential gaps. Measuring current AI mentions, citations or rankings requires a separate review of actual responses.
Can you guarantee an AI recommendation?
No. Platforms control their responses, and answers can vary by question, time, location and context. We improve the information available about your business and evaluate selected results.
Your next move
Let’s put your expertise
in the conversation.
Start with a clearer picture of your business’s presence.
Then decide where focused work can make a difference.
AI readiness assessment
Your digital presence
A clearer starting point.
Explore the foundations of your business’s online presence. Your answers help identify potential gaps and guide the next conversation.
Select Open questionnaire to choose whether to allow the embedded Typeform questionnaire.
This questionnaire reflects self-reported readiness. Measuring current AI mentions and citations requires a separate review.
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